We need access to your lead list (CSV, CRM export, or database access), clarity on what qualifies as a lead, and basic information about your offer.

We handle the segmentation, messaging, follow-up structure, and response filtering.

A qualified lead is someone from your database who responds positively and meets the agreed criteria (e.g., budget, intent, location, service need).

Qualification criteria are defined before the campaign begins.
You only pay for leads that meet that standard.

Most campaigns begin generating responses within the first few days of launch.

The volume depends on list quality, size, and industry.
Reactivation works best when the database has at least 500–1,000 contacts.

No.

Reactivation focuses on leads you already have.
No ad budget is required.

No traditional retainers.

Depending on the model selected, you either pay per qualified lead, a setup fee + per lead, or revenue share (if applicable).

You are paying for performance, not activity.

Old databases often perform well.

If someone has already shown interest once, the barrier to re-engagement is lower than starting from zero.

That said, quality and size will impact results, which we assess before launch.

We work best with service-based businesses that:

• Have a clear offer
• Can close leads internally
• Have at least 500 past contacts

If your margins are strong and your follow-up is solid, reactivation works.